Module 6 – Launching
The Big Launch
So, how are you going to let the cat out of the bag about your brand new online store? You need to have a robust plan to attract the attention of as many people as possible upfront.
You can do this by offering a site-wide discount straight out of the gate. Or hold a contest of some sort. You’ll want to post frequently on your social media accounts prior to the store’s launch as well as do some community building.
Once the big day arrives, make sure your launch plan is consistent and takes into account every place you have a presence online. Take the diversified approach and you should be good.
Online store and Social Media
Once you have an online store, you can easily link directly to promotional products and services. That means that sales are only a click away for your customers and a purchase is more likely. You have now a place for potential customers to go to learn more about your products and make a purchase right then. And It’s an ongoing process.
You might already have a presence on Social Media. But if you want to know more or improve, you can continue your learning with the Social Media course.
Digital Marketing
There are many ways to promote a business online. If you want to know how these digital channels work, which options are best suited to you, and how to set up a clear plan or strategy that will help you achieve your goals and assess your results, it’s in this course.
But it’s another story …
